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Blog & News:
pharma marketing

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House Rules

03-25-2025

More than Pills: How Pharma Brands Can Shape the Future of Healthcare Engagement

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House Rules

11-09-2020

Better Products, Better Health Through Patient Engagement

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House Rules

01-27-2020

How HIPAA and Marketing Intersect

Dear House Rules,

I work in marketing and received information from my pharma client about patients who have benefitted from one of their products. Can I use some of these patient stories in an ad campaign? Signed, Not Hip to HIPAA

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House Rules

12-30-2019

How AI is Revolutionizing Healthcare

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House Rules

06-03-2019

Disruptive Marketing

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House Rules

06-05-2018

Ask a Celebrity If Drug X Is Right for You

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House Rules

05-15-2018

How to Be Hip (HIPAA-Compliant, That Is)

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House Rules

05-01-2018

Watching is Believing: Add Video to Your Marketing Mix

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House Rules

04-24-2018

Telling the Story of Your Brand

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House Rules

02-27-2018

Putting the “Social” Back in “Social Media”

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House Rules

12-26-2017

It Only Takes One: Building a Network of Influencers for Your Brand

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House Rules

10-31-2017

More Than Black and White: How Color’s Transforming the Medical Device Field

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House Rules

05-30-2017

Does Print Still Have a Place in Healthcare Marketing?

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House Rules

03-14-2017

Media Kits: The At-a-Glance Company Story You Control

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House Rules

09-27-2016

Does Our New Device Launch Ad Have to Look Like an IFU Cover?

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House Rules

09-20-2016

Long Time Coming: Pharma’s Progress in Mobile Advertising

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House Rules

09-13-2016

Everything Old Is New Again

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House Rules

08-15-2016

Patients: Never Forget the Real Audience

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    Have a question about building a great healthcare brand?

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