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House Rules

07-10-2018

How to Make Yourself an Industry Leader

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House Rules

06-12-2018

Can LinkedIn Be a Marketing Tool for… Hospitals?

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House Rules

06-05-2018

Ask a Celebrity If Drug X Is Right for You

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House Rules

05-15-2018

How to Be Hip (HIPAA-Compliant, That Is)

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House Rules

02-27-2018

Putting the “Social” Back in “Social Media”

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House Rules

02-09-2015

Get Linkedin or Get Left out. 4 Steps for Effective Social Branding.

Dear House Rules,

I feel like I am the last person on the planet to get started on social media and by now LinkedIn is saturated with businesses just like mine. What can I do to make my LinkedIn profiles stand out so people to read them? Sincerely, Last to Join the Social Scene

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House Rules

01-26-2015

Converting Viewers into Customers—and Customers into Converts.

Dear House Rules,

I have a website for my company and recently entered the social selling craze by marketing my business on the internet. I am getting a good number of views but so far, they have not led to any new leads. What can I do to capitalize on the interest my posts are generating and convert them into business prospects? Sincerely, Something’s Missing?

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House Rules

09-22-2014

In the Dark Ages

Dear House Rules,

Technology is moving so fast. I used to do business with a handshake and can remember when my logo was good enough to represent me in all of my company’s marketing. Recently, someone told me I needed to brand my social media pages. Is that true? Sincerely, In the Dark Ages

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