House Rules 02-09-2015 Get Linkedin or Get Left out. 4 Steps for Effective Social Branding. Dear House Rules,I feel like I am the last person on the planet to get started on social media and by now LinkedIn is saturated with businesses just like mine. What can I do to make my LinkedIn profiles stand out so people to read them? Sincerely, Last to Join the Social SceneView Post >
House Rules 01-26-2015 Converting Viewers into Customers—and Customers into Converts. Dear House Rules,I have a website for my company and recently entered the social selling craze by marketing my business on the internet. I am getting a good number of views but so far, they have not led to any new leads. What can I do to capitalize on the interest my posts are generating and convert them into business prospects? Sincerely, Something’s Missing?View Post >
House Rules 09-22-2014 In the Dark Ages Dear House Rules,Technology is moving so fast. I used to do business with a handshake and can remember when my logo was good enough to represent me in all of my company’s marketing. Recently, someone told me I needed to brand my social media pages. Is that true? Sincerely, In the Dark AgesView Post >