Seize the Moment

Exploiting Breakthrough Thoughts

We’ve all heard of writer’s block, but what happens when your creative team gets stuck? Because freedom is an essential component of creativity, we recommend taking a break to make space for original thought. And when that singular moment of clarity hits and the feeling of being stuck lifts, act on it immediately. Cause a steady stream of fresh ideas by following these holistic steps:

Change the Scenery, change the thinking. Venture out of your workspace. Take a walk, sing a song, or do whatever it takes to clear your mind.

Capture AHA moments that occur when you least expect them. Keep paper with you or use a mobile device to document those revelations right away.

Visualize the ideas in context. Sketch out how you plan to incorporate the new brainstorm into your creative deliverable or solution.

What if you could cause AHA moments? We suggest scheduling a specific time each day to embrace silence to allow for unfettered thinking. Keep a journal of what comes to mind when your thoughts roam free before that next distraction pushes the best and brightest ideas away. At Xavier, we harness those fleeting AHA moments by pairing a stimulating environment with a focus on inner tranquility. To access bold and evocative originality, trust your creative needs to our constantly evolving team.

Reference: https://www.youtube.com/watch?v=7uyw5y_tHEM

About Xavier Creative House

Founded in 2013, Xavier Creative House (XCH) is an award-winning healthcare creative agency specializing in pharmaceutical, biotech, and medical device. XCH’s global team of brand builders and healthcare marketers, tech-savvy go-getters, and innovative dream-vetters are passionate about the big idea that changes behavior in the healthcare marketplace. They believe life is about connections and that healthcare is about life. That is why XCH delivers bold and evocative creative solutions, amplified by meaningful technology, to energize brands and authentically connect with patients and HCPs.

Where Healthcare Brands Live®

For more information, contact

Sunny White
Founder & CEO of Xavier Creative House