INDUSTRY RECOGNITION IS THE MOST PROLIFIC VALIDATION FOR XAVIER CREATIVE HOUSE’S BOLD & EVOCATIVE APPROACH. WE APPLAUD THE WINNERS AND THE COMMITMENT OF OUR TEAM FOR WORKING THE EDGES OF THE BOX TO BRING EXEMPLARY SOLUTIONS TO OUR CLIENTS.
PHILADELPHIA – October 7, 2021 – XAVIER CREATIVE HOUSE has been selected as a finalist in the 2021 MM&M Awards, in the Patient Experience Reimagined BEST-IN CLASS RESTASIS® PATIENT STARTER KIT.
The campaign was designed to address increased competition for new patients in the Dry Eye market by offering a new patient in-office experience. As a category leader, RESTASIS® had a chance to redefine how the treatment was delivered—beyond the eyedrop itself—in a way that served patients best. The goal of the campaign was to create a new patient starter kit that delivered a best-in-class experience—one that started in the office and continued at home.
MM+M produces an essential mix of online breaking news and analysis combined with monthly print features — timely, objective, original editorial content for an executive audience of leaders and thinkers who work in pharma, medical device, diagnostics, and greater healthcare marketing.
We’d like to congratulate all the winners as well as our fellow finalists (check it out here: www.mmm-online.com) and give a shoutout to our team for their commitment and working the edges of the box to bring exemplary solutions to our clients!
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