Medical innovation that goes with the flow
When Thrombolex, producer of an innovative line of endovascular catheters, needed to educate surgeons on the benefits of their unique suite of products, they called us in a heartbeat. They provided us with the kind of creative challenge that we love. We were tasked to come up with an intriguing, impactful way for sales reps to educate surgeons on the benefits of their devices. We created a dynamic 3D animated video that allowed viewers to experience the point of difference for Thrombolex devices. It was a versatile delivery that could be rep delivered to doctors via iPad and glasses or by web with branded conventional 3D glasses. The Chief Scientific Officer loved how he could tell the story in such an engaging way.