When artificial intelligence calls for a new brand
Interesting fact: Insurance companies get over 1 BILLION questions a year from people regarding their benefits. Another fact: Sensentia trusted us for a brand identity that would reflect their commitment to innovation, customer service, and accuracy to healthcare consumers.
Since we’re used to answering life’s toughest questions, we had no problem jumping in and creating a campaign for Sensentia, a technology that uses AI to help insurance companies answer their customers’ questions quickly, clearly, and with high accuracy. Using this knowledge, we gave them a new look that provided a clean, modern, savvy brand image. We believe a company that answers their customers’ life-changing questions needs an identity that is larger than life.