Dear Executive Presence,

Up – and – coming CEO’s need to create a distinct identity both for internal leadership reputation and external client relatedness. Crafting a dynamic personal brand that works in concert with your company image is now standard operating procedure for leaders in high tech and other industries. There are many aspects to developing a credible and inspiring persona such as a clear and strong LinkedIn profile, relevant posts or publications, and regular and significant company– wide communication. The secret to solidifying an impactful reputation is connecting all of your messaging with cohesive visual imagery. Consider these four brand enhancers to distinguish your interactions.

4 Brand Enhancers for Executive Presence

1.Original banner and signature

2.Unique color palette and customized font

3.Branded artwork adorning each post, blog, article or whitepaper

4.Incorporation of company logo into your personal social media pages

Being consistent in your branding for all executive communication creates a consistent look and feel that is immediately recognizable to your employees and customers. If well done, this allows you to standout in a positive way that is memorable and builds a powerful image. For effortless and seamless branding of your personal and company image, work with a professional design company.